CLUNKY AI
Readiness benchmark // live

A live benchmark for whether business websites are ready.

The Index turns completed Clunky AI scans into a rolling view of how business websites perform across speed, findability, accessibility, trust, action and credible copy.

Current benchmark // average

73/ 100

Good

The latest 90-day benchmark is 73/100 across 283 scans. The median site scores 73, while the top quartile starts around 81.

Window

28 Jul 2026 to 26 Oct 2026

Sample

283 scans

Confidence

Benchmark-ready

What this is

A benchmark

A rolling aggregate of completed website scans. It is built from the same six-basic scoring model used in every individual report.

What it measures

Readiness

Higher scores mean fewer blockers across speed, findability, accessibility, trust, action and credible copy.

What it is not

Not a scrape

It is not a list of every site on the web, and it does not publish private scan reports. Public numbers are aggregated.

How to read the score

Higher is better. The score is a readiness score, not a shame score. It asks whether the site is ready to do its job across the six basics.

85-100SharpRare. Strong enough to use as a benchmark.
70-84GoodWorking, with a few visible places to tighten.
55-69ClunkyThe normal danger zone for SMB websites.
40-54Very clunkyImportant basics are costing trust or action.
0-39BrokenFix before treating the site as reliable.

How to use it

Read it as context, not a trophy cabinet.

If your site scores below the Index average, the question is not whether the site is embarrassing. The question is which basic is costing attention, trust or action first.

If your site scores above the average but below the top quartile, the opportunity is usually a focused cleanup rather than a full rebuild.

If your site reaches the top quartile, keep monitoring it. New AI-built websites, new browser behaviour and new content patterns move the benchmark over time.

Distribution

The average is useful. The spread is more useful.

Quartiles show where a scanned website sits against the current sample. A score of 72 means more if the median is 58 than if the median is 74.

P25

66

A quarter of sites score at or below this.

Median

73

The middle of the sample. Half score lower, half higher.

P75

81

Top quartile starts here. This is a useful improvement target.

P90

87

The top ten percent of the current sample.

0Website Readiness Score100

Six-basic breakdown

Which basics are dragging sites down?

These are category averages across the current benchmark. They help readers see whether the market is mainly failing on speed, findability, accessibility, trust, action or credible copy.

Does it load fast enough?

Performance & Technical · 20% weight

Mobile speed, Core Web Vitals, HTTPS, SSL and HTTP/2.

70

Average

Will anyone find it?

SEO & Discoverability · 20% weight

Search metadata, headings, structured data, robots, sitemap and crawlable content.

61

Average

Can everyone actually use it?

Accessibility · 15% weight

axe-core violations in the rendered page.

83

Average

Does it feel trustworthy?

Trust + visual polish · 15% weight

Trust markers, policy basics, structured organization data and visual polish.

61

Average

Does it help people take action?

Conversion + layout · 15% weight

Above-fold calls to action, form basics, layout clarity and funnel focus.

76

Average

Does the copy feel credible?

Copy Credibility · 15% weight

Specificity, sentence rhythm, repeated phrasing and generic AI-shaped wording.

89

Average

Builder signals

AI builders are shown as signals, not accusations.

The scanner detects builder fingerprints where it can. We publish builder-level rankings only once there are 30+ recent samples, so early rows should be read as directional diagnostics.

Scores describe websites in the detected sample, not every site made with that builder and not the builder company itself.